Posts from — May 2010
Socialistas, Wizards & 21st Century Madmen
If an SEO ‘Wizard’ and Social Media ‘Socialista’ hooked up at a party, they’d make strange bedfellows. But in a corporate structure, bedfellows are exactly what these two groups must become, if their respective channels are to reach their full potential within Google’s new time-delimited landscape.
Paid Search Ad Spending Rebounds in Q2
Our mid-quarter Q2 analysis projection shows that paid search spending in the high-tech and consumer electronics sector will be up an estimated 24.9% over Q1…
Social Media has evolved; shouldn’t your marketing program do the same?
The quickest way to get in front of as many eyeballs you can pay for is through these CPC and CPM auction opportunities that are currently in their infancy stage. The metrics here are also much easier to read and readily available. Let’s take Facebook text and logo ads as an example.
“The Metadata is the Massage”
I would now argue that we have moved to a world where the “Metadata is the Massage.”
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